As a marketer, capturing leads consistently is an integral part of the job. To keep your sales cycle flowing, new leads need to be regularly added or else the cycle dries up, and the business ends up floundering. Once you’ve set up a lead capture system, you need to continuously revisit it to ensure that […]
4 Quick Tips for a Better Trade Show Experience
Trade shows can be intimidating for anyone who’s new to the experience. The best course of action? Dive right into the pool! If you’re not quite ready for the deep end, though, these tips should serve as an excellent introduction. 1. Create an exhibit that works for a variety of shows, so you get more […]